{"id":264,"date":"2024-06-26T18:17:32","date_gmt":"2024-06-26T18:17:32","guid":{"rendered":"https:\/\/tonequipemarketing.com\/results\/"},"modified":"2026-01-17T20:23:04","modified_gmt":"2026-01-17T20:23:04","slug":"results","status":"publish","type":"page","link":"https:\/\/tonequipemarketing.com\/en\/results\/","title":{"rendered":"Results"},"content":{"rendered":"\n\n\t<h1>\n\t\t\t\tSavings and impact\n\t\t\t<\/h1>\n\t\t\t<h5>Google Advertising<\/h5><h3>Google Ads<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>200$ for every 1,000$ spent<\/p>\n<p><strong>Impact<\/strong><br \/>Increase ROI by 15% to 30%<\/p>\n\t\t\t<h5>Facebook Advertising<\/h5><h3>Facebook Ads<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>150$ for every 1,000$ spent<\/p>\n<p><strong>Impact<\/strong><br \/>ROI improvement from 15% to 25%<\/p>\n\t\t\t<h3>SEO<\/h3><h5>Search Engine Optimization<\/h5>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>200$ for every 1,000$ invested in content<\/p>\n<p><strong>Impact<\/strong><br \/>20% to 40% increase in organic traffic<\/p>\n\t\t\t<h3>Social media management<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>100$ per 1,000$ spent on tools and management<\/p>\n<p><strong>Impact<\/strong><br \/>Increase in commitment from 10% to 20%<\/p>\n\t\t\t<h3>Email Marketing<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>180$ for every 1,000$ spent<\/p>\n<p><strong>Impact<\/strong><br \/>15% to 30% increase in open and conversion rates<\/p>\n\t\t\t<h3>Content Marketing<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>150$ for every 1,000$ spent on content creation<\/p>\n<p><strong>Impact<\/strong><br \/>20% to 35% increase in traffic and leads<\/p>\n\t\t\t<h3>Advertising Display<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>120$ for every 1,000$ spent<\/p>\n<p><strong>Impact<\/strong><br \/>10% to 25% increase in click-through and conversion rates<\/p>\n\t\t\t<h5>Video Advertisement<\/h5><h3>YouTube Ads<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>160$ for every 1,000$ spent<\/p>\n<p><strong>Impact<\/strong><br \/>15% to 30% increase in engagement and views<\/p>\n\t\t\t<h3>Data analysis<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>200$ for every 1,000$ invested in analysis tools<\/p>\n<p><strong>Impact<\/strong><br \/>Improved strategic decisions and profitability by 20% to 40%<\/p>\n\t\t\t<h3>Influencer marketing<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>140$ for every 1,000$ spent<\/p>\n<p><strong>Impact<\/strong><br \/>15% to 25% increase in awareness and sales<\/p>\n\t\t\t<h5>Advertising retargeting<\/h5><h3>Retargeting<\/h3>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>80$ for every 1,000$ spent<\/p>\n<p><strong>Impact<\/strong><br \/>20% to 35% increase in conversions<\/p>\n\t\t\t<h3>CRO<\/h3><h5>Conversion Rate Optimization<\/h5>\t\t\t\n\t\t\t\t<p><strong>Savings<\/strong><br \/>150$ for every 1,000$ invested<\/p>\n<p><strong>Impact<\/strong><br \/>Increase in conversion rate from 15% to 25%<\/p>\n\t\t\t<h3>Example<\/h3><h2>Save on Google\u00ae Ads<\/h2>\t\t\t\n\t\t\t\t<p>To assess the amount saved for a company by opting for individual experts rather than a marketing agency, we can carry out a comparative analysis based on a few assumptions and concrete examples.<\/p>\n<h4>Let&#8217;s take the example of Google Ads to illustrate this comparison.<\/h4>\n\t\t\t<h3>Basic hypothesis<\/h3>\t\t\t\n\t\t\t\t<p><strong>MONTHLY GOOGLE ADS SPEND<\/strong><br \/>5000$ per month<\/p>\n<p><strong>SAVINGS FROM CHOOSING EXPERTS<\/strong><br \/>200$ for every 1,000$ spent<\/p>\n\t\t\t<h3>Savings calculation<\/h3>\t\t\t\n\t\t\t\t<p><strong>TOTAL INVESTMENT<\/strong><br \/>5000$ per month<\/p>\n<p><strong>MONTHLY SAVINGS<\/strong><br \/>5,000$ \u00f7 1,000$ = 5 | 1,000$ increments<br \/>5 installments \u00d7 200$ savings per installment = 1,000$ savings per month<\/p>\n<p><strong>ANNUAL SAVINGS<\/strong><br \/>1000$ \u00d7 12 months = 12,000$ annual savings<\/p>\n\t\t\t<h3>Evaluation of financial benefits<\/h3>\t\t\t\n\t\t\t\t<p>By opting for individual experts rather than a marketing agency to manage Google Ads\u00ae campaigns, a company spending 5,000$ a month could save around 12,000$ a year.<\/p>\n\t\t\t<h3>Conclusion<\/h3>\t\t\t\n\t\t\t\t<p>In addition to direct savings on advertising costs, the use of experts can offer qualitative and strategic advantages, increasing the competitiveness and overall effectiveness of a company&#8217;s digital marketing efforts.<\/p>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/tonequipemarketing.com\/wp-content\/uploads\/2024\/07\/image-google-ads-ton-equipe-marketing.jpg\" alt=\"image-google-ads-ton-equipe-marketing\" title=\"image-google-ads-ton-equipe-marketing\" itemprop=\"image\"  \/>\n\t<h3>\n\t\t\t\tOther factors to consider\n\t\t\t<\/h3>\n\t<ul>\n\t\t<li>\t\t\t\t\n\t\t<h4>Quality of results<\/h4><p>Specialized experts can offer more specialized expertise, potentially increasing the effectiveness of campaigns and therefore return on investment (ROI).<\/p>\n<\/li><li>\t\t\t\t\n\t\t<h4>Flexibility<\/h4><p>Choosing experts means you can adapt quickly to changing business needs without being tied to the services of a single agency.<\/p>\n<\/li><li>\t\t\t\t\n\t\t<h4>Customization<\/h4><p>Solutions customized by experts can better meet the company&#8217;s specific needs, compared with the more generalized approach often adopted by agencies.<\/p>\n<\/li>\t<\/ul>\n\t\t\t<h3>Ready to transform your marketing?<\/h3>\t\t\t\n\t\t\t\t<p>Contact us today to find out how our unique approach can take your business to new heights.<\/p>\n\t\t\t<a href=\"https:\/\/api.leadconnectorhq.com\/widget\/booking\/zaWtlKHSq94ALzLuV0Ci\" title=\"Click Here\" target=\"_blank\" rel=\"noopener\" role=\"button\" aria-label=\"Request your free consultation\">\n\t\t\t\t\t\t\tRequest your free consultation\n\t\t<\/a>\n\t\t\t<h3>Ton \u00c9quipe Marketing<\/h3><h2>Questions ?<\/h2>\t\t\t\n\t\t\t\t<p>450-231-1244<\/p>\n\t<h4>\n\t\t\t\tWest-Island\n\t\t\t<\/h4>\n\t\t\t<p>102B-3660, boul. de la Cit\u00e9-des-Jeunes, Vaudreuil-Dorion, QC J7V 8P2<\/p>\n\t<iframe src=\"https:\/\/www.google.com\/maps\/embed\/v1\/place?q=3660+Cit%C3%A9+des+Jeunes%2C+Local+102B%2C+Vaudreuil-Dorion%2C+QC+J7V+8P2&#038;key=AIzaSyD09zQ9PNDNNy9TadMuzRV_UsPUoWKntt8\" aria-hidden=\"true\"><\/iframe>\n\t<h4>\n\t\t\t\tNorth Shore\n\t\t\t<\/h4>\n\t\t\t<p>300-3030, boul. Cur\u00e9-Labelle, Laval, QC H7P 0H9<\/p>\t\n\t<iframe src=\"https:\/\/www.google.com\/maps\/embed\/v1\/place?q=3030+Boul.+Cur%C3%A9-Labelle%2C+suite+300%2C+Laval%2C+QC+H7P+0H9&#038;key=AIzaSyD09zQ9PNDNNy9TadMuzRV_UsPUoWKntt8\" aria-hidden=\"true\"><\/iframe>\n\t<h4>\n\t\t\t\tSouth Shore\n\t\t\t<\/h4>\n\t\t\t<p>102-731, boul. St-Jean-Baptiste, Mercier, QC J6R 0H4<\/p>\t\n\t<iframe src=\"https:\/\/www.google.com\/maps\/embed\/v1\/place?q=731%2C+boul.+St-Jean-Baptiste%2C+bureau+102%2C+Mercier%2C+QC+J6R+0H4&#038;key=AIzaSyD09zQ9PNDNNy9TadMuzRV_UsPUoWKntt8\" aria-hidden=\"true\"><\/iframe>\n\n","protected":false},"excerpt":{"rendered":"<p>Savings and impact Google Advertising Google Ads Savings200$ for every 1,000$ spent ImpactIncrease ROI by 15% to 30% Facebook Advertising [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-264","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/pages\/264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/comments?post=264"}],"version-history":[{"count":1,"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/pages\/264\/revisions"}],"predecessor-version":[{"id":289,"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/pages\/264\/revisions\/289"}],"wp:attachment":[{"href":"https:\/\/tonequipemarketing.com\/en\/wp-json\/wp\/v2\/media?parent=264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}